We strongly suggest that you apply the recommended minimum CPM when setting the rules for your ad units. Why? Because Google, more than anyone else,…
When Google Ad Exchange added Admeld's features in 2012 after its high-profile purchase of the eponymous company, it added quite a few incredible features for…
It's important for publishers like you to keep up to speed on the latest reporting changes. The beta version of the agency reporting and query…
The bid landscape report can be an incredibly powerful tool in your arsenal that you can use to optimize your ad revenue. In the interest…
Google Publisher Toolbar, Google's browser extension for Chrome that provides publishers with quick access to an overview of their account performances without leaving their sites,…
Google has introduced a new beta feature in DoubleClick for Publishers: bulk tag editing. This feature can help you optimize your ad networks, so we…
Good news for DFP-users! Mobile and video formats are now supported in DoubleClick for Publishers' ad inventory management. Mobile and video inventories can now be…
Ever been at a loss as to how you should price your CPMs on your websites? It can sometimes feel like a bit of a…
Good news for publishers! The DFP Deals interface is now on mobile, so publishers now have the ability to negotiate deals on the go. Previously,…
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