Invalid traffic can wreak havoc on a publisher’s website. If left unchecked, it can result in ad account suspensions and loss of thousands in ad revenue. There are many ways of detecting ad fraud, s ...
As the world of digital advertising grows, sophisticated bot fraud technology increases as well. There is an urgent and constant need for publishers to safeguard their accounts from fraudulent traffic ...
My name is Rizwan, and it’s my turn to share with an awesome story as part of our “day in the life of an Ad Ops professional” series. I work with publishers of all sizes, but these d ...
Recently Google announced an update to intrusive ad blocking on its Chrome internet browser with regards to video ads starting August 5, 2020. Google first started blocking intrusive ads through the b ...
After a fruitful festive season (Q4) that has generated the highest revenue in the entire year, publishers experience a sudden drop at the beginning of the year (Q1). Don’t feel that it’s ...
