Demand Side Platforms (DSP) are innovative technologies that have revolutionized the digital advertising ecosystem, enabling advertisers to purchase ad impressions from publishers seamlessly through a…
When it comes to programmatic advertising, understanding the right metrics to gauge revenue performance is crucial. Two of the most commonly discussed metrics are Session…
What is header bidding and why do publishers use it? Header bidding means your ad space gets the best price. Instead of selling to one…
Happy Holidays! Because you’ve been nice (not naughty), MonetizeMore is giving our blog subscribers 12 days of Ad Optimization tactics to maximize your holiday season…
This year has brought significant changes to how publishers and advertisers connect through Private Auctions (PMPs) and Preferred Deals. These programmatic buying methods offer a…
The recent lawsuit filed by Canada's Competition Bureau against Google marks a significant moment in the ongoing battle over anti-competitive practices in the digital advertising…
Interscroller ads stand out as a revolutionary stride, masterfully blending lucrative monetization with a stellar user experience. With the advent of Google's updated algorithm, which…
Confused about generating tags? This blog post is here to help. We'll give you some tips on how to generate tags for multiple ad units,…
Finding your target audience is one of the best things you can do to optimize your revenue. After all, not all traffic is equally valuable.…
