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The Problem With Raising Price Floors Sitewide

Ad Optimization

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Which Destination Page Earns More? A Better Way to Test Publisher Traffic

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How the Updated GCPP Requirements May Affect Publishers

Traffic Quality

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Why Publishers Need an AI Bot Strategy in 2026

AI Bot Strategy

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How to Identify and Fix Hidden Ad Units on WordPress

Ad Optimization

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What Confirmed Click Can Cost You (and How to Check Your Risk in 60 Seconds)

Ad Click Spam

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Four Types of Ad Click Spam Most Publishers Don’t Know They Have

Ad Click Spam

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Your CTR Suddenly Dropped? Here’s What May Be Happening

Ad Click Spam

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Step-by-Step Guide: How to Migrate from PubMatic OpenWrap to MonetizeMore

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Key Affiliate Trends We’re Expecting to Discuss at Affiliate World Budapest

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Case Studies

For 14+ years, we've helped over 2,000 publishers grow their ad revenues with industry-leading ad optimization and award-winning tech.

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APAC Publisher Case Study: Compliance Recovery and 354% Revenue Growth

At a Glance Region  APAC Result  354% month-on-month net revenue increase (May → June) Traffic type  Search Arbitrage Vertical  Finance, Education Products/Services PubGuru and Traffic Cop; Profit Attribution Report; Data Transfer fee resolution; cross-departmental Partner Success and Product support Growth snapshot: May → June Metric May June Increase Net Revenue $5,678.80 $25,793.78 354.21% Page views […]

The 92.5% Invalid Click Trap: How A Top Media Site Uncovered a Hidden Ad Architecture Flaw

When a high-volume publisher experiences a sudden spike in invalid clicks, the immediate instinct across the AdTech landscape is panic. Publisher monetization leads brace for revenue clawbacks, compliance teams worry about Google Ad Manager (GAM) suspensions, and security teams scramble to verify traffic channels. During a comprehensive programmatic health audit for 9GAG—one of the world’s […]

PPS-PPID rollout lifts RPM by 50% for Finance Publishers

Publisher: finance-easytips.com MonetizeMore solution: PPS-PPID configuration that sends stronger first-party audience signals, including a PPID key Method: cohort migration with staged traffic ramp and a PPID key update Timeline: Aug 5 to Sep 2, 2025 Result: ~50 percent lift in both Session RPM and Page RPM after moving to 100 percent traffic on the PPS-PPID […]

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