Understanding Cost per Mille (CPM) is fundamental for businesses and advertisers aiming to gauge the effectiveness of their advertising campaigns. However, the commonly cited CPM…
Here is a common gripe of every new website publisher. You need to both earn from ad revenues and improve your site user’s experience. These…
PubGuru supports revenue attribution in multiple areas. What is UTM Tracking? UTM Tracking (short for Urchin Tracking Module) is a method of attributing revenue to…
Bid scaling is used to make all bids compete in the auction as an apples-to-apples comparison based on the net amount paid to the publisher.…
For online publishers with ad revenue as their largest revenue stream, there are many important key decisions to make for their ad operations strategy. There…
In this new age of ultra-connectivity, you may not know you are already giving out personal information to others, worse - you might already be…
So you’ve written the perfect article. Everything’s there - great title, eye-catching photo, and all the information that people want. Except when people read it,…
Redirect ads are one of the most annoying issues publishers could ever experience. Sometimes you wouldn’t know the problem until it occurs. It’s hard to…
Visiting a website and taking most of your time to go to its pages is really frustrating. Mostly we end up leaving the website and…
By signing up, you agree to our Privacy Policy.
