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How to set up Interstitial Ads in Google Ad Manager?
Blog
June 19, 2023 | by Kean Graham

How to set up Interstitial Ads in Google Ad Manager?

Interstitial ads (a.k.a Full-page ads) which has been yielding a 15-30% revenue increase based on the tests we conducted are one of the most popular…

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Ad Exchange Ad Optimization
June 15, 2023 | by Kean Graham

Should I run AdX only, Header bidding only or both?

Header bidding has emerged as a game-changer in the digital advertising industry, revolutionizing the way publishers maximize their revenue and advertisers access premium inventory. However,…

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AdSense application been pending
Blog
June 8, 2023 | by Kean Graham

Has your AdSense application been pending for a long time? 3 Ways to Fix This

You've put in the work, and now you're finally ready to apply for an AdSense account, but for some reason, your application has been pending…

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what-is-mobile-ad-viewability
Blog
June 6, 2023 | by Kean Graham

How to 10X Mobile Ad Viewability: Fix these mistakes NOW!

In today's digital landscape, where mobile advertising plays a vital role in marketing strategies, achieving optimal mobile ad viewability is crucial for driving meaningful results.…

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Boost Your Mobile App Ad Revenue with these Strategies
Mobile Ad Optimization
May 26, 2023 | by Kean Graham

Boost Your Mobile App Ad Revenue with these Strategies

Mobile ad placements continue to soar, growing by as much as 92% right now. Optimizing your app and the ads you serve for users on…

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ads-exchange
Ad Exchange Ad Optimization
May 19, 2023 | by Kean Graham

Ad Exchange Price Floors Explained & Optimization Tips

If you’re reading this article, then you should be more or less familiar with Google Ad Exchange. Publishers running Ad Exchange (AdX) will most likely…

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Helping Publishers thrive in today's Privacy Environment
Blog
Last updated: January 3, 2024 | by Kean Graham

Helping Publishers Thrive in Today’s Privacy Environment [2024]

Privacy remains a top priority across all of Google and it’s especially important for the publishers’ ads team. Today, I’ll share some updates about how…

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video-monetization-platforms
Blog
May 17, 2023 | by Kean Graham

Video Monetization Strategies: Which One is best for You?

The video industry is rapidly booming, so you are here, reading this article. Nowadays, the viewers are looking forward to more content; it's high time…

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how_to_monetize_finance_website
Monetization Tips & Guides
Last updated: March 11, 2025 | by Kean Graham

How to Monetize a Finance Site? [2025]

The Finance niche, including investing and making money online, is one of the most popular content that we come across on a website. It gives…

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