Just recently I ran across a study from comScore about how large the market is in the gaming industry. These games can either be flash,…
Google released new updates for Doubleclick Verification to increase the marketer’s confidence in digital investment. These updates are meant to protect the advertisers and their…
Sharethrough believes that ads don’t have to be lame and sloppy. They used to focus solely on delivering branded content across publisher sites. Until recently,…
Is it acceptable to refresh Google ads? Yes - BUT only when it is user-initiated! Google makes it clear that auto-refreshing Google ads in the…
Push.House has established itself as a solid advertising network since its inception in 2018. This review explores what makes Push.House stand out, particularly for affiliates…
Image-rich sites are normally prone to ad implementation violations. That is because banner ads in themselves are image-based and can easily be mistaken for actual…
As Black Friday rolls around the corner, and the rest of the mad holiday online activities - it’s very handy to get Google Analytics’ real-time…
You can never sell anything if you can’t attract your target market with the service or product that is meaningful to them. So you may…
In 2010, Google launched Dynamic Allocation integration between DFP and AdX to enable publishers to backfill unsold inventories. Publishers are able to monetize every single…
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