You’ve done everything right. You built a great website or app, created killer content, and grew your audience. But your programmatic ad revenue is flat,…
As global regulations on consumer privacy and data collection continue to evolve, it has become increasingly important for publishers who are monetizing their content to…
Effective October 15, 2020 - Ad providers will support the TCF2.0 initiative and could stop bidding for EU users on sites where consent signals are…
The PubGuru Data Privacy Report provides you with insights on the GDPR Consent Management Platform (CMP) running on your site. In this article, we'll give…
With the implementation of the General Data Protection Regulation (GDPR), major digital advertising platforms have undergone significant transformations to comply with data protection and privacy…
What is GDPR? The General Data Protection Regulation (GDPR) is designed to standardize the law protecting data privacy rights of individuals within the European Union.…
Recently Google has been testing the Google GDPR consent tool also known as Funding Choices. The tool is currently in beta version, as reported by AdExchanger, and…
(Updated for January 1st, 2020) What are the GDPR and CCPA and how do they apply to the publishing and advertising industries? The GDPR and…
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