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Home / Blog / Ad Optimization
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accidental-clicks-on-ads
Ad Optimization
February 7, 2024

How to Know if your Ads Generate Accidental Clicks?

Google is strict when it comes to ad placements - making sure web users are not misled to accidentally click on ads. Their strict stance…

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how-to-fix-unfilled-ad-impressions
Ad Optimization
January 22, 2024

How to Troubleshoot & Fix Unfilled Ad Impressions?

Unfilled ad impressions mean ad revenue left on the table. This is one of the biggest issues the publishers are facing. Not a lot of…

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highest-earning-ad-sizes
Ad Optimization
Last updated: March 18, 2025

Top 5 Ad Sizes Dominating Apps & Sites right now

The top ad sizes that will be driving maximum revenue are 300x600 (Half-page), 336x280 (Large Rectangle), 728x90 (Leaderboard), 300x250 (Medium Rectangle), and 320x100 (Large Mobile…

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a/b testing on Google optimize tutorial
Ad Optimization
January 3, 2024

Google Optimize A/B Testing Guide For 2024 – Step By Step Instructions

For publishers who want to do a randomized experiment using two or more variants of the same web page to see which layout performs better,…

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adsense-deductions
Ad Optimization
Last updated: January 5, 2025

Tired of Ad Revenue Deductions? 7 proven ways to stop them

Google could deduct money from your account: (1) If advertisers fail to pay for the ads displayed on your site or app; or (2) If…

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how-to-maximize-ad-space-with-multiple-ad-units
Ad Optimization
November 30, 2023

How to maximize ad space with multiple ad units the penalty-free way?

Maximizing ad space with multiple ad units is a pivotal strategy for publishers aiming to enhance their revenue streams. By strategically placing a variety of…

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synchronous-vs-asynchronous-rendering
Ad Optimization
October 12, 2023

Synchronous vs Asynchronous Rendering, which is best and when to choose which?

In AdTech, the battle between Synchronous and Asynchronous rendering is akin to a grand chess match, where every move impacts user experience and website performance.…

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revenue-streams-boost-revenue
Ad Optimization
September 26, 2023

Top 5 Non-Standard Ad Revenue Streams to Boost Your Revenue

Non-standard ad units prove to be great additional ad revenue streams. Usually, your ad network would suggest that you use these non-standard ads when they…

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ecpm vs cpm
Ad Optimization
Last updated: January 18, 2024

ECPM vs CPM: ¿Cómo se calcula y cuáles son sus diferencias?

Maximizar los ingresos por publicidad es una prioridad para los editores, pero con tantas métricas diferentes para hacer seguimiento, es fácil confundirse. Dos de las…

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