In today’s advertising industry, what once was a limited problem has now grown into a massive issue for publishers. According to research carried out by…
One common question we get from publishers is whether they can run up impressions using refreshes, single-page-apps (SPA), or short-form content (articles, slideshows, top lists,…
Most websites that exist use JavaScript while the internet contains millions of JavaScript functions that are developed to fulfill specific needs. Almost any publisher, in…
Unlike display advertising, video ad serving uses pass backs differently. For a display ad request to an ad server, only one winning ad is returned in…
In the world of programmatic advertising, there are numerous strategies for a publisher to maximize site revenue. One major factor a publisher must always consider…
Every publisher values his site’s content and metrics. Whether it's an impressive low bounce rate or a high ad viewability score, publishers always try to…
Scammers have become very smart at hiding their identities, making it difficult for publishers to track them down. As a publisher, the last thing you'd…
The primary objective of planning your ad stack is to maximize revenue by filling up as much of your inventory as possible with high CPM…
A safe frame is a technology that enhances the delivery of ads on websites and protects a site, and it's users from bad experiences due to…
By signing up, you agree to our Privacy Policy.
