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Facebook News Feed Update: Less Traffic For Publishers
Ad Industry News
Last updated: July 12, 2019

Facebook News Feed Update: Meaningful Interactions & Less Traffic For Publishers

Recently Facebook updated their content policy for the news feed which resulted in many publisher's worst fear coming true. Page content has been demoted, and…

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chrome policy update from Google 2018
Ad Blocking
Last updated: August 30, 2019

Google Chrome 2018 Policy Update Guide: How Not To Get Your Ads Blocked

A few months ago during 2017 Google announced that they would be updating their Chrome browser with a built-in ad blocker in an attempt to…

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Facebook newsfeed update
Ad Industry News
Last updated: July 6, 2022

The world is not falling – FB organic posts still in news feed

A few days ago publishers were freaking out over new developments within the Facebook algorithm when they saw scary drops in reach and traffic on…

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ads txt
Ad Industry News
Last updated: August 7, 2020

Illicit Advertising Inventory Taken Head On By IAB Tech Lab

Recently a new standard was published by IAB (Interactive Advertising Bureau) aimed at putting a stop to counterfeit ad inventory. Google contacted its partners, including…

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Ad Industry News
Last updated: August 30, 2019

Google Now Penalizing Mobile Websites With Popup Ads

Popup ads. Everyone’s been annoyed and even frustrated by one at some point in their lives. It can really be offputting to be interrupted by…

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Five Ad Tech Industry Predictions for 2017
Ad Industry News
Last updated: August 23, 2019

Five Ad Tech Industry Predictions for 2017

2016 was a crazy year for the ad tech industry. We have never seen such innovation and change in such a short time. With the…

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Google AMP Project Launch
Ad Industry News
Last updated: August 29, 2019

Google AMP Project Launch: What’s in it for Publishers?

Starting February 24, Google Accelerated Mobile Pages (AMP), an open platform project, will be rolled out in Google Search mobile results. Google AMP was created…

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Ad Tech Firms 3rd Fastest-Growing in 2015
Ad Industry News
Last updated: August 1, 2019

Ad Tech Firms are 2015 Fastest-Growing Companies in the US

In Inc. Mag’s latest Revenue Survey, the Ad and Marketing industry is ranked as the 3rd fastest growing industry with a 201% growth in revenue…

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Ad Industry News
Last updated: September 24, 2019

Twitter Introduces Social Ads for Publishers: A New Revenue Stream

Good news to publishers! Twitter is launching a new feature that will push for a revenue-share scheme between the company and interested publishers. They will…

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