When you think about the process of advertising, you might imagine it as a linear path going from point A (the brand) to point B…
Publishers today adopt to user behavior and one key trend is the growing usage of the mobile web. Despite this, the problems of slower page…
Recently, Google announced that they will only be paying publishers for viewable ads. This has made ad viewability a greater concern to both advertisers and…
Publishers who rely on ad revenue for sustaining their business model are looking for ways to combat a real threat: Ad blocking. Ad blockers have…
While no one knows exactly how the Google AdSense team approves sites, their Help Pages and Product Forums are a wealth of information for publishers…
The entrance of private marketplaces (PMPs) has started with DoubleClick Ad Exchange (AdX) but alternatives have popped up with programmatic networks. AdX offers the “Preferred…
Being victimized by malware is frustrating and can have disastrous results. Even if the malware hasn’t destroyed your cyber world, cleaning and correcting your infected…
We’re doing a series of Q&A based on frequently asked publisher questions, and trending forum topics. Send us your questions, and we’ll do our best…
Mobile users have increased dramatically over the years, so Google has been focusing on creating Adsense features to benefit both mobile publishers and users. Recently,…
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