Last updated: March 11, 2025 | by Aleesha Jacob

7 Winning Tips to Make Your Ad Inventory Attractive to Ad Exchange Buyers

Gone are the days when publishers only rely on Google Analytics to target specific audiences to make their ad inventory attractive to advertisers. It has…

Ad Network Reviews, Tips & Guides

July 8, 2024

Google AdMob or Google Ad Manager or AdX? What’s Best?

Google AdMob & Google AdX are two of the biggest monetization platforms for publishers and developers. Google AdMob is a mobile ad network, while Google…

THE BEST GOOGLE ADX PARTNER FOR PUBLISHERS

Blog

Last updated: December 5, 2023

Best Google AdX Partner Guide – Tea from 1500+ publishers

For publishers, the decision of selecting the right Google AdX partner is critical. The landscape is crowded with ad-tech companies offering a variety of solutions,…

Ad Exchange Ad Optimization

Last updated: October 24, 2023

¿Cómo ingresar a Google AdX (Google Ad Exchange)?

Muchos editores llegan a nosotros con el deseo de llevar su negocio al siguiente nivel, pero no saben exactamente cómo hacerlo o no saben cómo…

Ad Optimization

Last updated: July 16, 2019

Glossary – Publishing 101

One of the major challenges every individual faces when trying to learn something new are the terms used in a certain discipline or technique. Indulging…

Ad Exchange Ad Optimization

Last updated: September 22, 2021

Google Now Allows Ad Refresh for Ad Exchange

Good news to our publishers! Google now allows ad refresh via the Ad Exchange UI. This means publishers can run refreshing ad inventory (display, mobile…

Ad Exchange Policy, News & Updates

Last updated: July 31, 2019

Ad Exchange New Policy: 5 Ad Units per Page for Desktop Sites

Google Doubleclick Ad Exchange has released new program policies for the benefit of its publishers. Recently, it was announced that sites viewed on a desktop…