Adblock, also known as an anti-ad blocker, is a technology that internet users employ to prevent online advertisements from displaying on the websites they visit.…
A leaderboard ad is one of the most popular and best-performing ad units available to publishers. It's a rectangular ad unit measuring 728 pixels wide…
Let's face it, intrusive ads drove users to install ad blockers. To win them back, understanding ad blocker monetization means respecting their choices. Adblock monetization is no longer…
Ad blocking has been a thorn in the side of publishers ever since the internet got introduced to it a few years ago. With popular…
As a finance site, you want to maximize your ad revenue while keeping your audience engaged and satisfied. To achieve this, you need to focus…
A frequent question that publishers or bloggers have is, “How do I effectively and strategically create banner layouts that people actually want to click to…
Blogging is a profitable medium. Many bloggers started their blogs with the goal of making money in mind. Some bloggers may have succeeded in acquiring…
Monetizing social networks involves a mix of direct and indirect strategies tailored to the platform's unique audience and features. User growth and engagement are very…
Dynamic Floors is all the rage right now in the programmatic world. As more publishers face questions around inventory management and rising eCPMs, they’re looking…