Help! My RPMs dropped drastically in Q1 Annual trends in advertiser spending are usually similar. It's common to see RPM (ad earnings per 1,000 pageviews)…
If you walk into an AdTech boardroom today, you will see a lot of smiling faces. They look confident. They talk about agentic workflows and…
We’ve entered the holiday season now, and the time has come to amplify your holiday marketing campaigns and get more ad revenue this Q4. Digital…
As the AdTech industry evolves, so does the way Google evaluates partner health. The GCPP Index (formerly the Health Score) is the definitive metric for…
If you are searching for the absolute best display advertising technology solution to maximize yield, ensure brand safety, and maintain site speed, try MonetizeMore. While…
Publishers are experimenting with new formats that deliver higher engagement without overwhelming users. Interscroller ads (advertisements that slide between sections of content) have become a…
It all starts the same way. Your earnings dashboard appears normal in the morning, but by afternoon, everything drops. Fewer bids, lower CPMs (cost per…
Trying to grow your ad revenue in the zero-click era can feel impossible. Every time you figure out one part of the puzzle, the tech…
Supply path optimization (SPO) is the process of identifying the most efficient route for programmatic ad inventory to move from publishers to advertisers. By eliminating…
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