Individual ads are much less valuable when displayed to a site's visitor for the second, third, or even greater time. This makes sense, of course;…
We all know that the ad publishing business is in constant flux; traffic can be radically different from one day to the next depending on…
As a publisher, there are few things more embarrassing than running competing ads. You don't want to undermine your competitors' ad campaigns, and you don't…
It's one thing for your ads to appear blank every now and then — that happens to everyone, and we've addressed this issue in a…
The business of selling website data – big data – is booming and it’s just the beginning. There are countless paths to monetize the big…
[caption id="" align="alignright" width="300"] English: A frozen waterfall on the Wappinger Creek, Dutchess County, New York. (Photo credit: Wikipedia)[/caption] When you run multiple ad networks,…
It’s a sad story that most publishers spend the majority of their time on traffic generation when there are so many low hanging fruits on…
You’re probably thinking, oh great! Google is forcing another change to Google publisher tags down our throats to cover their own interests. While you may…
Straight from the point, this seems like a silly question. You might have set up a fantastic horizontal banner that just grabs the attention of…
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