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what-is-ads-txt-1.1
AdTech Industry Definitions
October 2, 2025 | by Aleesha Jacob

Ads.txt 1.1 Publisher Manual: Best Guide To Implementation

Ad Fraud remains an ever-present problem in the programmatic advertising industry. To combat this, the Interactive Advertising Bureau (IAB) introduced ads.txt (Authorized Digital Sellers), a…

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how-much-ad-revenue-can-apps-generate
Blog
September 30, 2025

How Much Ad Revenue Can Apps Really Make in 2025? [The Definitive Guide]

In 2025, a mobile app with 100,000 monthly active users (MAU) can realistically generate between $5,000 and $100,000+ in monthly ad revenue. This wide range…

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best-ad-fill-rate-metrics
AdSense Ad Optimization
September 25, 2025

Your Fill Rate is a Lie: The New Ad Metrics That Actually Make You Money in 2025

You’re staring at your ad revenue dashboard. Traffic is up, you’ve squeezed another ad unit into the sidebar, and your fill rate is a glorious…

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Setting up ads within live streams using Google Ad Manager 360
DoubleClick For Publishers / Google Ad Manager Ad Optimization
September 23, 2025

Live stream ads in 2025: Exact setup and placements that work

Live streaming is no longer just content; it's a sophisticated broadcast operation. The choppy, buffer-filled ad breaks that once plagued online video are officially obsolete.…

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why-are-ad-rates-so-low
Blog
September 18, 2025

My ad rates dropped! How do I stop this?

Ad rates have been falling because of multiple pressures. Competition among publishers has exploded, with over 600 million blogs active globally. Economic uncertainty has forced…

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best-contextual-advertising
Blog
September 16, 2025

Best Contextual Advertising Networks 2025

Contextual advertising is making a strong comeback as one of the most effective ways for publishers to monetize their content. Unlike behavioral ads that track…

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content-pruning
Blog
September 11, 2025

Mastering Content Pruning to Boost Ad Revenue

Search engines care a lot more about quality than quantity. For website publishers, having outdated or repetitive pages can actually hurt your site. It can…

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finance-apps-make-money
Blog
September 9, 2025

10 Proven Strategies for Monetizing Finance Mobile Apps

Monetizing a finance mobile app successfully hinges on several proven strategies that align with your app's core value. A leading approach is the premium subscription…

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best-video-ad-networks
Ad Network Reviews, Tips & Guides
September 4, 2025

2025’s Best Video Ad Networks making Publishers Millions

Looking for the best video ad networks that can increase your ad revenue? Video ads help advertisers deliver creative storytelling and connect with audiences, so…

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Ad Network Reviews, Tips & Guides

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