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How Traffic Cop works
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Boost Website Revenue
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Award-winning invalid traffic protection

Experience Traffic Cop’s state-of-the-art protection, powered by machine learning and advanced algorithms. Neutralize all varieties of invalid traffic that threaten revenue and risk Google account bans. With Traffic Cop, publishers globally have averted millions in potential revenue losses.

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Shield against AdSense bans with ASPV detection

Ad Setup Policy Violations (ASPV) – like ad stacking and concealed ad units – are major culprits behind ad account bans and financial clawbacks. With Traffic Cop’s vigilant detection, we notify publishers of policy breaches, ensuring that every ad click is genuine, transparent, and in harmony with your ad partners’ policies.

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Unlock actionable insights with advanced reporting

Dive deep into your metrics. Scrutinize invalid traffic sources and fine-tune your audience acquisition strategies. Fortify your ad inventory defenses with comprehensive reports that dissect traffic by source, geography, device, UTMs, policy breaches, and more.

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Safeguard your ad inventory value

Traffic Cop preserves the integrity and value of publishers’ ad inventory by meticulously monitoring traffic and filtering out invalid interactions. With Traffic Cop, publishers can confidently guarantee the authenticity of their traffic, securing their revenue and reputation in the competitive digital advertising landscape.

Why Traffic Cop?

The best way to beat IVT

01

Eliminate click
spam to reduce
clawbacks

Click spam involves excessive ad clicks, risking clawbacks for publishers. After implementing Traffic Cop, your revenue deductions caused by IVT are minimized, if not entirely eliminated.

02

Protect ad inventories from invalid traffic

Sophisticated algorithms prevent bots, scrapers, and other malicious entities from skewing traffic data and negatively impacting ad revenue.

03

Guard against
Ad Setup Policy Violations

Policy violations can occur without intent or your knowledge. Ensures compliance by protecting against a variety of potential policy violations, maintaining the integrity of your advertising display.

04

Reveal insightful
metrics

Knowledge is power when it comes to confidently protecting your ad inventory. Traffic Cop gives you key IVT insights like traffic source, policy violation, geographic location, and more.

Be prepared. Not lucky.

Traffic Cop safeguards publishers from dealing with costly instances of invalid traffic. Our publishers trust Traffic Cop to protect their reputation and to build lasting relationships with advertisers.

77%

of all US fraudulent traffic is categorized as sophisticated invalid traffic, which is harder to detect and prevent.

38%

of emerging Android apps face termination from the Google Play Store due to invalid traffic concerns.

20%

of the impressions that are considered as invalid are generated by residential proxies.

20M

ads from pages for policy violations are removed annually by Google.

14%

of all ad clicks are from invalid traffic stemming from malicious sources.

60%

of ad-monetized publishers encounter at least one ad setup policy violation.

25%

of VPN users access region-specific contents, potentially skewing ad targeting due to location spoofing.

Traffic Cop’s unrivaled protection, powered by cutting-edge machine learning and advanced algorithms detect sophisticated and emerging threats:

  • Residential Proxies Mitigation
  • Click Farm detection
  • Fake device and emulator detection
  • Simulated browsing mitigation
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Safeguard your app’s reputation with ease using our JavaScript Tag for web or our dedicated Android SDK for mobile, ensuring protection wherever your audience is.

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With Traffic Cop’s vigilant detection, we notify you of policy breaches with guidance to ensure clicks on your ads are genuine and comply with ad partners’ policies.

  • Abusive Render classification and reporting
  • Hidden Ad Unit detection and reporting
  • Ad Unit stacking visualization
  • Google Ad Policy-focused content violation reporting
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Traffic Cop is an always-on, 24/7 global solution that remains steps ahead of malicious threats.

  • Web proxies, data centers, and crawlers detection
  • Real-time abusive click mitigation
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“After working with MonetizeMore for 6 months we have seen average page RPM increases of 40% on top of our already intricate ad optimization setup and substantial ad revenues. They charge solely on performance because they really do drive results.”

MAOR DAVIDOVICH,
VP Digital & Business Development, Jpost.com
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“As we have multiple websites running, our ads need to be constantly optimized and that is done by MonetizeMore. We are constantly in communication with the MonetizeMore team in order to reach the best optimizations. As parts of the floor pricing and ad optimization are automated, they took care of that. Pubguru provides us with all of the insights on further ad performance. Publab media prioritizes constant growth and MonetizeMore helped us reach several of our most important revenue goals since the beginning of our company back in 2019. We are now averaging 200k to 300k euros per month, with much more potential for growth. Since M2 takes care of the backend ad optimization, we did not have to worry about our website’s vitals.”

Bono Van den Hork,
Co-Founder of Publab
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“Since we started working with MonetizeMore, we’ve seen a dramatic increase in our page RPM by 28% and have loved the clear communication between our teams so we can understand the optimization tests we’re running on our publishing property.”

Neal Parker,
doyouremember.com
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“Implementing Traffic Cop filtered and blocked all forms of bot traffic on BLURBMEDIA-owned sites, minimizing ad revenue deductions & significant improvement in ad RPMs.”

Blurbmedia inc,
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“Thanks to Monetize More Traffic Cop, invalid traffic and abusive clicks are consistently blocked and kept away from our advertisements. This solution provides valuable information about potential ad stacking, content policy problems, and general traffic quality. Thanks to Traffic Cop, we feel that our advertising inventory is optimally protected, and we no longer want to do without this ingenious solution”

www.will-mixen.de,
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“Who isn’t afraid of a competitor or malicious person sending fake traffic to your site, or even getting invalid ad clicks? With that in mind, we contacted MonetizeMore not only to find a solution, but to further increase our profits. They offered us Traffic Cop, it brought us peace of mind, as we received excellent feedback from Google after, and they also implemented an advanced setup to improve site earnings, with excellent short-term results and great future expectations, so we could go much further and surpass the obstacles that were once holding us back.”

Ricardo Barth, Owner & Founder,
MatematicaGenial.com
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Award-winning
technology

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G2 Award Users Love Us Winter 2023
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What sets Traffic Cop apart?

Traffic Cop vs Other IVT Solutions Traffic Cop Others
Specifically designed and built for ad monetized publishers round-check round-cross
Protects against Sophisticated Invalid Traffic (e.g., malicious actors, hackers) round-check round-cross
Protects against General Invalid Traffic (e.g., bots, click spam) round-check round-check
Reduce your monthly revenue clawbacks caused by invalid traffic round-check round-cross
Tailored for reducing ad account suspension risk round-check round-check
Provides Abusive Refresh occurrences insights & standards round-check round-cross
Comprehensive dashboard showing Traffic Quality by geo, device, UTM round-check round-cross
Global 24/7 support from IVT experts round-check round-check
Granular reporting round-check round-check
Protects from Ad Stacking Policy Violations round-check round-cross

Find Your Best Fit Solution

Traffic Cop offers versatile options to businesses with different shapes and sizes. Select your plan and start your 7-day free trial.

Starter
$99
/
Monthly Base Plan Pricing
500,000
Requests Included
i

If you exceed the ‘Requests Limit’ of your current plan. MonetizeMore will not disrupt your Traffic Cop service. However, you will have 2 options related to billing:

  • 1. Upgrade to a plan that aligns with your usage before your next invoice. OR
  • 2. Pay a surcharge of 20%* of your plan value for every 1,000 additional requests.

* The invoice will have a detailed calculation of extra charges.

What’s included?
  • Basic Reporting
  • IVT Detection
  • Email Support
  • IP Whitelist
  • Ad blocking
Professional
$249
/
Monthly Base Plan Pricing
2,000,000
Requests Included
i

If you exceed the ‘Requests Limit’ of your current plan. MonetizeMore will not disrupt your Traffic Cop service. However, you will have 2 options related to billing:

  • 1. Upgrade to a plan that aligns with your usage before your next invoice. OR
  • 2. Pay a surcharge of 20%* of your plan value for every 1,000 additional requests.

* The invoice will have a detailed calculation of extra charges.

What’s included?
  • Basic Reporting
  • IVT Detection
  • Email Support
  • Ad blocking
  • 24/7 customer support
  • ASPV Protection
  • Multi platform support
  • Dedicated Onboarding Engineer
  • IP Blacklist
  • IP Whitelist
  • Beta access to latest IVT detection and prevention features.
Advanced
$749
/
Monthly Base Plan Pricing
10,000,000
Requests Included
i

If you exceed the ‘Requests Limit’ of your current plan. MonetizeMore will not disrupt your Traffic Cop service. However, you will have 2 options related to billing:

  • 1. Upgrade to a plan that aligns with your usage before your next invoice. OR
  • 2. Pay a surcharge of 20%* of your plan value for every 1,000 additional requests.

* The invoice will have a detailed calculation of extra charges.

What’s included?
  • Basic Reporting
  • IVT Detection
  • Email Support
  • Ad blocking
  • 24/7 customer support
  • ASPV Protection
  • Multi platform support
  • Dedicated Onboarding Engineer
  • Custom reports
  • IP Blacklist
  • IP Whitelist
  • Beta access to latest IVT detection and prevention features.
  • Custom IVT action by IVT type
Premium
Custom
/
Tailored Plan Pricing
200,000,000
Requests Included
i

If you exceed the ‘Requests Limit’ of your current plan. MonetizeMore will not disrupt your Traffic Cop service. However, you will have 2 options related to billing:

  • 1. Upgrade to a plan that aligns with your usage before your next invoice. OR
  • 2. Pay a surcharge of 20%* of your plan value for every 1,000 additional requests.

* The invoice will have a detailed calculation of extra charges.

What’s included?
  • Basic Reporting
  • IVT Detection
  • Email Support
  • Ad blocking
  • 24/7 customer support
  • ASPV Protection
  • Multi platform support
  • Dedicated Onboarding Engineer
  • Dedicated Account Manager
  • IP Blacklist
  • IP Whitelist
  • Beta access to latest IVT detection and prevention features.
  • Custom IVT action by IVT type
*All pricing in USD. You can change plans or cancel your account at any time.
Still not sure which options in right for your business? Book a call
Popular Resources

Boost ad revenue with expert insights

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Learn more about Traffic Cop:

How to block invalid traffic From Specific Countries?
How to set up Traffic Cop with these easy steps?
Stop invalid traffic forever with Traffic Cop’s latest updates
Solutions

Discover more solutions

PubGuru
Monetization
App Monetization
Full Service
Monetization
Case Studies

Traffic Cop success stories:

  • “How Clark.com wiped out their revenue clawbacks after implementing Traffic Cop (the most effective anti-fraud prevention tool)” Read More
  • “BlurbMedia Inc regulates its Invalid Traffic with Traffic Cop” Read More
  • “JobKaka stops ad fraud & keeps customers happy with Traffic Cop” Read More
  • “Google Presents MonetizeMore with the Innovation Award at the GCPP Summit 2022” Read More

Frequently Asked Questions

Publishers only need to be running ads on their site to be eligible to get Traffic Cop.

There’s no need to upgrade or downgrade your plan manually since you will be charged based on the monthly volume of pageviews handled by Traffic Cop. Your plan shall be adjusted automatically to fit your need.

Yes, you can cancel whenever you want. Also, you are still able to use Traffic Cop’s features and data until the end of your billing cycle. Please note that refunds are not provided.

No, MonetizeMore never comes with lock-in contracts.

We don’t require access to the publisher’s Google AdSense and google analytics accounts for integrating Traffic Cop.

Not at all. We just simply block the invalid traffic from seeing your ad inventory to prevent invalid clicks from happening. Furthermore, we keep our list of search engine crawler IPs updated to make sure not to interfere with their businesses.

It can definitely help but it’s completely dependent on the reason why your site has an ad limit penalty. If it’s due to invalid traffic, Traffic Cop helps protect your account by preventing ads from serving on nefarious actors. If it’s due to ad setup violations, the Traffic Cop reporting suite can provide guidance on stopping click fraud for good.

Yes, Once you’ve created an account you’ll receive customized instructions to implement tags.

SIVT, GIVT, and click fraud that causes AdSense bans.

Yes, our support team operates globally and is available 24/7 for our customers.