Bible5 Sees 247% Revenue Boost with PubGuru Lightning Script

This post was most recently updated on May 29th, 2025

Client: Bible5

Industry: Faith-Based Digital Publishing

Solution: MonetizeMore PubGuru 6.0 Lightning Script

Key Results:

• +165.4% Page RPM
• +247.2% Revenue Increase

Overview

Bible5, a high-traffic Christian content site, partnered with MonetizeMore earlier this year to optimize their ad delivery performance. Leveraging the PubGuru Lightning Script, Bible5 aimed to improve page load speed, boost user engagement, and increase ad revenue.

The new script, designed for high performance and Core Web Vitals optimization, proved to be a game-changer, outperforming their previous adtech script implementation in nearly every metric.

About the PubGuru Lightning Script

PubGuru 6.0 Lightning Script is MonetizeMore’s lightweight, modular JavaScript wrapper that delivers lightning-fast ad performance with:

• 80% lighter JavaScript payloads
• Global CDN delivery via edge locations
• Lazy loading for on-demand ad execution
• Seamless modular integration across different tech stacks

These features ensure faster page loads, better SEO rankings, and higher ad viewability, resulting in better user experiences and improved monetization.

The Experiment

Over a 7-day testing period, Bible5 progressively rolled out the PubGuru Lightning script across its traffic base:

1. 5% traffic → validate performance
2. 50% traffic → confirm impact
3. 100% traffic → full adoption due to success

The focus: Page RPM (Revenue per Mille) and Total Revenue.

Performance Highlights

Here’s a visual representation of Bible5’s performance improvement after implementing the PubGuru Lightning Script:

• Page RPM increased significantly from $20.10 to $53.40.
• Revenue also rose from $298.47 to $1,040.59.

“Page RPM nearly tripled, and revenue jumped by over 3x. This script has been an absolute game-changer.” — Bible5 Ad Ops Team

Why Lightning Script Won

Speed

• Lightning Script is 80% lighter, leading to quicker ad rendering and faster full-page load times.
• Lazy loading ensures ads are delivered only when needed, improving Core Web Vitals scores and reducing bounce rates.

 Adaptability

• Its modular architecture allowed Bible5 to integrate seamlessly with existing ad setups without overhauling the stack.

 Performance at Scale

• With ultra-fast CDN delivery, users worldwide experienced low latency and smooth ad delivery, which is vital for Bible5’s global Christian audience.

Higher ROAS

• Enhanced script execution led to more visible and clickable ads, dramatically increasing CTR, CPC, and overall revenue.

Third-Party Validation

• GTmetrix Grade A and Lighthouse benchmarks confirmed script speed, layout stability, and SEO integrity.
• No penalties were observed in user experience, session duration, or bounce rate.

Conclusion

Post switching to MonetizeMore’s PubGuru Lightning Script, Bible5 unlocked significant performance and monetization gains. The test not only validated the script’s technical superiority but also demonstrated its clear business impact.

For publishers seeking scalable monetization without sacrificing speed or UX, PubGuru Lightning Script is a transformative solution.

Interested in Similar Results?

Contact MonetizeMore to learn how the PubGuru Lightning Script can supercharge your ad revenue today.