Ad Fraud remains an ever-present problem in the programmatic advertising industry. To combat this, the Interactive Advertising Bureau (IAB) introduced ads.txt (Authorized Digital Sellers), a…
In 2025, a mobile app with 100,000 monthly active users (MAU) can realistically generate between $5,000 and $100,000+ in monthly ad revenue. This wide range…
You’re staring at your ad revenue dashboard. Traffic is up, you’ve squeezed another ad unit into the sidebar, and your fill rate is a glorious…
Live streaming is no longer just content; it's a sophisticated broadcast operation. The choppy, buffer-filled ad breaks that once plagued online video are officially obsolete.…
Ad rates have been falling because of multiple pressures. Competition among publishers has exploded, with over 600 million blogs active globally. Economic uncertainty has forced…
Contextual advertising is making a strong comeback as one of the most effective ways for publishers to monetize their content. Unlike behavioral ads that track…
Search engines care a lot more about quality than quantity. For website publishers, having outdated or repetitive pages can actually hurt your site. It can…
Monetizing a finance mobile app successfully hinges on several proven strategies that align with your app's core value. A leading approach is the premium subscription…
Looking for the best video ad networks that can increase your ad revenue? Video ads help advertisers deliver creative storytelling and connect with audiences, so…
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