If you were able to read the previous article, you would know that ‘queries’ are vital parts that make up a report (eg.dimensions, metrics, dates,…
Who doesn't love the Performance Reports in Ad Exchange? I think it does provide all information that I need at a glance but Google has…
The Google Publisher Tag (GPT) is a new ad tag in DoubleClick for Publishers that offers various benefits and features. If you haven’t tried using…
You closed the deal with an ad network for a flat CPM at 100% fill. You’ve implemented the tags on your ad server and earned…
Becoming a YouTube partner can be an incredibly lucrative addition to your monetization streams. If you're a YouTube partner, then you can monetize the videos…
It's fairly common practice for publishers to try increasing their Google Adsense revenue by showing different images in the Google Images results than the actual…
Last November 11, a new and potentially controversial feature came to Google ads: shared endorsements. Thanks to shared endorsements, users' photos and images will be…
We've all been in the awkward position of having to deal with inappropriate ads that display on our website. This is especially true if your…
Maximizing your click-through rate is one of the best ways to increase your ad revenue. You could have healthy CPCs, but if no one's clicking…
