Once a query is already set up alongside your dimensions and metrics, running your reports will be a piece of cake. Remember the four options…
System Queries menu contains the canned reports in Google Ad Exchange. Pre-defined reports are fully customizable to meet your needs. You have the option to…
Each ad network has its own way of presenting their reports and as for the biggest player in this industry, Ad exchange has its own…
If you were able to read the previous article, you would know that ‘queries’ are vital parts that make up a report (eg.dimensions, metrics, dates,…
Who doesn't love the Performance Reports in Ad Exchange? I think it does provide all information that I need at a glance but Google has…
The Google Publisher Tag (GPT) is a new ad tag in DoubleClick for Publishers that offers various benefits and features. If you haven’t tried using…
You closed the deal with an ad network for a flat CPM at 100% fill. You’ve implemented the tags on your ad server and earned…
Becoming a YouTube partner can be an incredibly lucrative addition to your monetization streams. If you're a YouTube partner, then you can monetize the videos…
It's fairly common practice for publishers to try increasing their Google Adsense revenue by showing different images in the Google Images results than the actual…
