How to Setup Responsive Ads Using The Advanced Ads Size Mapping Feature

Ad Optimization
Last updated: November 25, 2020 | by Kean Graham
How to Setup Responsive Ads Using The Advanced Ads Size Mapping Feature

This post was most recently updated on November 25th, 2020

Advanced Ads is a WordPress ad implementation plugin that has highly sophisticated features, making it the best tool for publishers looking for a plugin that gives them flexibility in ad implementation while adhering to policies.

Size Mapping is one of those features that ensure no inappropriate ad sizes are served on any device, at any given time. It makes ad implementation a lot easier because you won’t have to worry about targeting or getting penalized for accidental clicks due to extremely large ads or experience a drop in revenue due to extremely small ads relative to the screen size.

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Here are the steps to enable Size Mapping for your ad using the Advanced Ads WordPress plugin:

Step 1: Download Advanced Ads if not done yet and activate it

Step 2: Go to Advanced Ads > Ads

advanced ads WordPress

Step 3: Click New ad on the upper left hand corner

new ad

Step 4: Give it a descriptive name

leaderboard homepage

Step 5: Select the type of tag you’re deploying (e.g. AdSense tag – select Plain Text and Code)

ad type plain text and code

Step 6: Paste in the code under Ad Parameters

ad parameters

Step 7: Proceed to Visitor Conditions

visitor conditions

Step 8: Select Browser Width from the dropdown

select browser width

Step 9: Click Add

Step 10: Specify the browser width in pixels where this ad is eligible to serve.

For example, you put “equal or lower” – “728”, that means the code being deployed can only serve if the user’s browser is 728 pixels wide or smaller.

set width

If you select “equal” – “728”, that means this ad can only serve when the user’s browser is exactly 728 pixels wide.

728 pixels

If you select “equal or higher” – “728”, that means this ad is eligible to serve only if the user’s browser is 728 pixels wide or bigger.

728 2 pixels

Step 11: Check the rest of the settings, click Publish on the upper right hand corner once all set


Step 12: Select the placement where you want the ad to show up

choose ad placement

Now your ad is live and ready to serve. Repeat the same steps for the rest of your ad tags and be ready to watch your ad revenues grow!


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