11 Best Gaming Ad Networks [2025]

This post was most recently updated on December 8th, 2025

As a publisher, you need to know which ad partners are right for your vertical, as each niche website performs differently than others. The gaming niche is no exception. In this blog post, we’re going to help identify the best game advertising networks for 2025 so that you can maximize your ad revenues!

Why Ad Networks Matter for Gaming Publishers

Gaming publishers rely on ad networks to generate revenue without disrupting the player experience. The right ad network can:

• Deliver high-quality, relevant ads that resonate with gamers.
• Offer flexible ad formats (e.g., video, display, native, rewarded ads).
• Provide robust targeting and optimization tools.
• Ensure fast load times and minimal disruption to gameplay.

With so many options available, it’s essential to choose an ad network that aligns with your goals and audience. Let’s dive into the top contenders.

Are you looking at testing out new ad networks for your publishing property? We can help you evaluate the best ones for your vertical. Sign up with MonetizeMore today!

Top Ad Networks for the Gaming Vertical

1. Google AdMob

Google’s AdMob is one of the best mobile gaming ad networks around, due to its many customizable ad formats that feature in-game messaging, push notifications and a variety of video ads. With AdMob, your ad units get to be sold to the highest spending bidders.

It also provides automated tools to help app owners track how well their games are doing on this front, as well as offering detailed insights into gamers’ interests and popular gaming trends. This lets them deliver quality campaigns that target the right markets at the right times.

AdMob is especially attractive to game developers because of its versatile and effective ad formats, which are much more flexible than other static banner ads or pre-roll video ads.

AdMob focuses on players who are not interested in-app purchases and tailors mobile game ads based on user preference.

Click here to find out how you can sign up for Google AdMob with MonetizeMore.

2. AppLovin

AppLovin’s main focus is to help app developers with their app marketing campaigns. AppLovin specializes on the mobile ad networks niche and supports all ad formats from video ads to leaderboard ads.

AppLovin supports a variety of ad formats and uses both CPI (Cost Per Install) & CPC (Cost Per Click) for its campaigns. They are a leading player in the market for providing mobile advertising solutions for advertisers and app developers alike.

3. BlockChain-Ads

Blockchain-Ads is a growth-driven advertising platform. The technology helps brands reach the right users, in the right context, with full confidence.

Blockchain-Ads is now part of the Nexus Ecosystem, powering the next generation of performance advertising.

Nexus AI is an advertising platform built on audience intelligence. Nexus connects advertisers with their ideal customers exactly where they are most engaged.

The Nexus Ecosystem processes over 4 billion signals daily and integrates with 18 supply-side platforms and more than 10,000 publishers.

It is built for performance and operates as an audience-based advertising platform. This means it focuses on who sees the ads, not just where they appear.

Audiences are built based on behaviour, interests, and attention.

4. Venatus

If you have a gaming website with a decent amount of UK traffic, Venatus Media is worth testing out. They have a 100% fill rate in the UK and offer excellent CPM’s. They can run in other countries as well, but from our experience, their most attractive offers are focused on UK traffic.

5. Playwire

Playwire does not fill 100% but offers excellent video and standard-size ads with high CPMs.  They are very responsive and exclusively work with gaming sites. Some of the gaming publishers they work with include Zynga, Roblox & Softonic, and more.

6. AdColony

AdColony is an ad network that offers a variety of services to help game developers make money from their apps. AdColony has worked with companies like Walmart and ABC News in the past, and its platform is tailored towards high-definition video ad campaigns.

Gaming app developers can customize ads based on fonts & color. They offer programmatic ad buying, instant-play video technology, affordable ad spend, and Aurora HD spatial design.

It can be integrated into gaming apps, and its publisher dashboard enables users to manage the video ads they want to run across platforms.

7. Chartboost

Chartboost is about as mainstream as gaming ad networks get. It’s so entrenched in the industry that it has partnerships with many leading mobile game developers.

There are more than 5500 apps using the Chartboost platform to monetize their games and generate more than $2 million per day making it a very smart choice for gaming app developers.

Chartboost SDK comes with an easy setup and gives control over ad space to developers. It comes with a wide range of ad formats, high eCPMs, and a transparent revenue share model making it the best-in-class gaming ad network.

8. Media.Net

Media.Net shows ads in gaming apps even when a user’s screen is in gaming mode. They have a wide range of services: Display, Display-to-Search (D2S), Search, Mobile, Video, and Native ads. According to their website, they manage more than 1.5 billion impressions daily and work with over 1,000 clients worldwide.

Their display-to-search (D2S) ad format combines browsing history and keywords to display pre-approved ads on gaming apps and sites. Users can edit ad units by adopting Media.Net’s ad network and customize them as per their requirements.

9. IronSource

IronSource is a comprehensive monetization platform for mobile games, offering rewarded video, interstitial, and banner ads. Its mediation platform ensures you get the best-performing ads from multiple networks.

Key Features:

• Robust mediation and waterfall setup.
• High eCPMs for rewarded video ads.
• Easy integration with popular game engines.

Why It’s Great for Gaming:

IronSource’s focus on mobile gaming and its ability to optimize ad revenue make it a strong contender in the gaming vertical.

10. PWN Games

The PWN Games ad network offers top gaming offers to publishers from international campaigns. They focus on a CPL model and enable publishers to promote worldwide campaigns from over 120 countries and some of the biggest games.

Additionally, they pay high rates for traffic that converts well with their offers while offering great service to publishers.

11. Unity Ads

Unity Ads is a powerhouse for mobile game developers, offering rewarded video ads that enhance the gaming experience rather than disrupt it. With Unity’s robust SDK, integrating ads into your game is seamless.

Key Features:

• Focus on rewarded video ads for in-game rewards.
• High eCPMs for mobile gaming apps.
• Advanced analytics to track ad performance.

Why It’s Great for Gaming:

Unity Ads is tailor-made for mobile games, ensuring ads feel natural and engaging for players.

The platform has been used by thousands of game developers around the world to help them expand their user base, increase the conversion rate and monetize their games in a new way.

How to Choose the Right Ad Network for Your Gaming Platform

Selecting the best ad network depends on several factors:

1. Audience Demographics: Choose a network that aligns with your target audience.
2. Ad Formats: Ensure the network supports the ad formats that work best for your game (e.g., rewarded ads for mobile games).
3. Revenue Potential: Look for networks with competitive eCPMs and high fill rates.
4. Ease of Integration: Opt for networks with user-friendly SDKs and APIs.
5. Support and Analytics: Prioritize networks that offer robust analytics and dedicated support.

Conclusion

Gamers are notorious for occasionally going on autopilot when they’re playing their favorite games. But this can make them open to advertising in a way that someone who’s paying close attention to their phone or desktop screen might not be. As a result, gaming apps have become one of the hottest ad networks you can use. One of the main advantages to using gaming apps is that they allow you to reach a young demographic—the average age of gamers is 31 years old, with 60% of them between 18 and 49 years old. Gaming apps also allow more customization than many other ad networks, including the ability to target based on gender, OS, location, and even the type of game being played. Finally, depending on your ad unit options, you can even target users based on how long they’ve been playing their game—an essential feature if you want to get the most out of your ads and reach as many people as possible.

Are you looking at testing out new ad networks for your site? We can help you evaluate the best ad networks for your vertical, whether it’s gaming, entertainment, news, sports, etc. Click here to sign up with MonetizeMore.

 

FAQ

Yes, using multiple ad networks through mediation platforms like MonetizeMore which can help you maximize revenue by accessing a larger pool of advertisers.

What Is In-Game Advertising?

In-game advertising allows advertisers to reach their desired audiences while they are engaged in the activity they enjoy most: playing games. The ads are seamlessly integrated with the game experience and aren’t disruptive to gameplay, as they appear during breaks, between levels, and gaining new lives generating ad revenue for both app publishers and advertisers alike.

What are some desirable Features of Game Ad Networks?

Important aspects of gaming ad networks are providing high-quality ads, more engagement, and an increased rate of app downloads.

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