This post was most recently updated on September 19th, 2023
In the dynamic world of content, change remains the only constant. As publishers, we’ve witnessed an intriguing oscillation between the dominance of short form and long form content. Initially heralded as the era of brevity, the digital age brought with it a penchant for bite-sized, swiftly consumable content. Social media platforms, with their micro-posts, further fanned this wave. Yet, just when it seemed like short form had firmly established its reign, there was a resurgence in the appreciation for in-depth, comprehensive long form content.
Audience preferences, SEO algorithms, and engagement metrics have all played their roles in this back and forth tug-of-war. Let’s embark on an exploration of the rise and fall of these two content giants, and understand their evolving significance in the eyes of publishers.
The advent of Artificial Intelligence (AI) in the content sphere has introduced a transformative dimension to the debate between short form and long form narratives. As publishers grapple with the shifting preferences of audiences, AI emerges as a compelling tool to strike the ideal balance. But how exactly does AI influence this dynamic?
When creating content, focus on the needs, wants, and the truth.
MonetizeMore helps publishers reach their full revenue potential by offering optimization tips for better websites and more profitable ads. Contact us today to discuss your needs.
Meet Aleesha Jacob, the #1 B2B AdTech Content and SEO Marketer with over 7 years of experience in crafting data-driven content that fuels conversions for SAAS businesses. Having worked with SAAS companies and clients like BMW and Heineken, Aleesha brings a wealth of expertise. With her unmatched skills in creating compelling content, she helps businesses of all sizes drive more leads & maximize revenue.
Here’s the course that 300+ pubs used to scale their ad revenue.
Paid to Publishers
Ad Requests Monthly