Apple News App Climbs To Over 85 Million Users

Ad Industry News
Last updated: July 12, 2019 | by Kean Graham
Apple News App Climbs To Over 85 Million Users small

This post was most recently updated on July 12th, 2019

Apple’s news app called Apple News has a user base that sits at 85 million monthly active users. Given the fact that the app is only available in the US, UK and Australia make it quite impressive. Find out other interesting statistics, what their plans are for monetization and whether they will expand to other countries in the future in this week’s video!

Subscribe to our YouTube channel for weekly video updates!

Video transcription

Apple News reached 85 million monthly users, a 21% increase since 2016.

Currently, the service is only available in the USA, UK, and Australia.

They also have 1.4 billion active devices carrying the Apple brand worldwide.

Comscore reported that Apple currently has the largest audience of all news apps in the US.

Apple plans to launch a bilingual version of the app in Canada later in 2019, further growing their audience.

It’s still uncertain how Apple will monetize the news app.

There is an indication that Apple will launch a subscription service called Apple News Magazines.

They could offer a bundled subscription plan that includes magazine, music, TV services and more.

Customers could pay a flat fee to gain access to hundreds of digital publications.

How sharing subscription revenue with publishers will work is still unknown.

Apple could use a similar fee structure as with the Apple store and take a 30% cut of purchases made.

Source: https://www.mediapost.com/publications/article/331318/apple-news-boosts-readership-to-85-million.html?edition=

More than 1500 publishers see 50-400% ad revenue growth with us.

Don't just take our word for it

$100M+

Paid to Publishers

3B+

Ad Requests Monthly

1500+

Happy Publishers

Recommended Reading

ad-placement-guide
Ad Optimization
March 27, 2024

Ultimate Guide To Ad Placements for Ad Revenue Optimization

Read More
make-money-vignette-ads
Blog
Last updated: March 27, 2024

Vignette Ads:How publishers are seeing 10X gains with it?

Read More
march-core-update-penalty
Blog
March 21, 2024

Surviving Google’s March 2024 Core Update

Read More

Trusted by 1,500+ publishers worldwide

10X your ad revenue with our award-winning solutions.

Let's Talk

Close

Ready to 10X your ad revenue with the #1 ad management partner?

Start Now