Run custom Key Value Pairs properly by placing them before the PubGuru header bidding script

This post was most recently updated on mayo 30th, 2022

If you want to send custom Key-Value Pairs to GAM, all you need to do is set up some javascript on your pages. This needs to be set before the MonetizeMore’s PubGuru header bidding script is loaded.

The following script tag can be expanded to include more custom key-value pairs, using the same format:

<script>

window.pg = window.pg || {};
window.pg.kvps = window.pg.kvps || {};
window.pg.kvps[«customKVP»] = «value»;

</script>

Note that: if the publisher wants to add more key-values in the future, they should not redefine window.pg.kvps object.

Instead, they should add more values with bracket- or dot-notation to add new values:

  window.pg = window.pg || {};

  window.pg.kvps = window.pg.kvps || {};

  window.pg.kvps["customKVP"] = "value";

  window.pg.kvps["anotherValue"] = "secondValue"; 

  window.pg = window.pg || {};

  window.pg.kvps = window.pg.kvps || {};

  window.pg.kvps.customKVP = "value";

  window.pg.kvps.anotherValue = "secondValue";     

Key with Multiple Values

To create a key with multiple values, the value field in the code should be a javascript array, for example:

  window.pg = window.pg || {};

  window.pg.kvps = window.pg.kvps || {};

  window.pg.kvps["multiKey"] = ["value1", "value2", "value3"];

Sample header tag for pages where we’d like Google demand blocked:

  window.pg = window.pg || {};

  window.pg.kvps = window.pg.kvps || {};

  window.pg.kvps["google"] = ["0", "no", "off"];

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