What Is Unified ID 2.0? Since we move closer to a cookieless future, ever wondered what’s the best solution to target users independent of third-party…
Header bidding is one of the best innovations to hit the online advertising industry in the last decade. This revolutionary technology, which traditionally takes place…
A lo largo de los años, tanto el Header Bidding en la aplicación como la Mediación se han convertido en el tema candente para la…
Ao longo dos anos, tanto o Header Bidding In-App, quanto a mediação se tornaram o assunto em questão para a monetização de aplicativos. Ambos têm…
Over the few years, both In-App Header Bidding and Mediation have become the talk of the town for the App monetization. Both of these have…
Publishers with large amounts of traffic from China and Russia can now utilize open bidding to increase their ad revenue. Google announced earlier this month…
Google’s Exchange Bidding in Dynamic Allocation (EBDA) is also known as Open Bidding. It’s often more commonly been referred to as Google’s alternative to Header…
Header Bidding has taken the world of programmatic advertising by storm. Not only does it benefit publishers by generating them more revenue, but it also…
El término Header Bidding (ofertas de encabezado) existe desde hace algunos años, como muestra Google Trends, pero entró en juego en el verano de 2015,…
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